Anjali Choudhary, the creative force behind The Label Me, blends fashion with emotion — crafting clothing that feels as powerful as it looks.

Her vision?

To turn self-expression into timeless, wearable art.

About the Founder

The Artist Behind The Label Me

Anjali Choudhary is the visionary force and creative heart behind The Label Me — a brand born from her lifelong passion for art, storytelling, and self-expression. With an academic foundation in English Honours and formal training in Fashion Design from JD Institute of Fashion Technology, Anjali blends literary depth with design finesse.

Her journey didn’t stop there. Anjali refined her styling skills at the prestigious Instituto Marangoni, Milan, where she immersed herself in the world of international fashion, image-making, and identity dressing.

The turning point came when she won recognition for her fashion collection during a college showcase — a defining moment that transformed her artistic vision into a tangible path. With that inspiration, The Label Me was born.

“The Label Me is a space where art meets individuality. I want every woman who wears our designs to feel confident, celebrated, and connected to her true self. Because to me, fashion is not just what we wear — it’s who we are.”
— Anjali Choudhary, Founder & Designer

Welcome to The LABEL ME


At The Label Me, we believe clothing is more than fabric — it’s a form of self-expression, a reflection of inner identity.

We create wearable art for the modern woman who commands every room with quiet confidence.

Our collections are a harmonious blend of timeless silhouettes, intricate craftsmanship, and bold narratives that embody individuality.

Our garments are made-to-order, combining luxury with intentional design to ensure each piece is exclusive, conscious, and seasonless — made to transition with grace from day to night, work to celebration.

OUR TEAM

Crafted by Passion. Defined by Precision.

Behind every creation at The Label Me stands a collective of passionate minds — designers, artisans, and visionaries — united by a commitment to excellence.
:Anjali

With a sharp eye for detail and a deep respect for craftsmanship, leads our team in transforming sketches into statement pieces with finesse and soul.

Each stitch is a quiet rebellion against mass production, every detail a tribute to timeless elegance.

CRAFTSMANSHIP — THE SOUL OF THE LABEL ME

Our creations begin where machines end — at the hands of master artisans. At The Label Me, craftsmanship is not just a process — it’s a philosophy. Every stitch holds intention, every detail tells a story.

We honour legacy techniques — embellished with Zardozi, Beads, Sequins, Cut Dana, and French knots — infused with contemporary design. The result is timeless elegance sculpted with precision, emotion, and care.

OUR VISION

Crafted to Reflect, Designed to Empower

At The Label Me, we believe fashion is more than adornment — it is a reflection of the soul. Our vision is to create timeless pieces that celebrate the individuality of every woman.

Just as an artist captures emotion on canvas, we shape fabric into statements of power, grace, and authenticity. Rooted in slow fashion and thoughtful craftsmanship, our garments are born from a place of purpose — hand-touched, emotion-led, and identity-driven.

We envision a world where fashion speaks not louder, but truer — elevating self-expression with every stitch.